Health & Wellness
Strategic Marketing
Client Work Status: Complete
Strategic Marketing
Recruitment
Program Creation
The Challenge
This company was rebranding and needed to update its marketing and branding initiatives. They requested that we design new programs and help with strategic marketing initiatives and help to create community awareness with its new services.
Objectives
-
Assess website and digital marketing platform
-
Improve marketing initiatives including digital marketing
-
Create revenue generating programs based on market
Approach
-
Created competitive research based on office sites and demographics and services
-
Created new programs
-
Recruited new staff for programs
-
Assessed and re-designed website
-
Created social media branding strategy and presence
-
Created community partnerships and marketing campaigns
-
Researched events for promotion
Results/ Outcomes Achieved
-
Attracted top talent including staff and specialists
-
Implemented new programs causing increase in revenue
-
Helped with interactive website re-design and updated digital marketing presence and branding
-
Increased customer base by 30% from marketing initiatives
-
Brand acknowledged as specialists in their industry
"Sasha helped identify my strengths and weaknesses. She gave me ample exposure to many projects we worked on together and plenty opportunities to spearhead mini-projects on my own."
~Specialist